What If I Told You That Your Ideal Client Isn’t “Affluent”?

When a designer tells me they want an affluent—aka rich—client, they usually have no clue who their ideal client actually is. They’re so focused on the money they’re going to get that they totally forget that they’re here to serve. Now I’m not talking about being a designer doormat. You’ve got to know your value! 

Get Notified of New Enrollments

#MBDMastermind is a year-long, small group immersion designed to lift the Founders of boutique interior design and architecture firms to their next level. If you are ready to transform your firm into a brand, increase your visibility, boost your profits and work with more high-end clients on bucket-list projects. Join us!

You don't have to do it alone.

“You can work with clients you love on projects that challenge you creatively AND be well paid.” 

Clients who have completed this program have been featured in:


Elle Decor
Refinery 29

Arch Digest

Florida Design


The #MBDMastermind will be a good fit if you can relate to one or more of the following…

ready for your next level?

If you read my book Branding + Interior Design, you learned that my definition of visibility goes way beyond Instagram, SEO and a shiny website. My book talked about why real and strategic growth happens at a much deeper level. This mastermind will show you how to get there.

If you’re committed to doing the homework, diving in, getting real and getting out of your own way, this mastermind will be the perfect fit.

The client testimonials and results on this website are real and are voluntarily provided, without any benefits in exchange for said statements. Of course, results will vary and we cannot guarantee anyone’s specific results. The exact results and experiences will be unique and individual to each client based upon their own efforts and actions within the program. Everyone’s journey is unique — and we’ll be with you every step of the way!

This year has been a breath of fresh air, I did not have anxiety and that just came from a place of finding the right people for my business.

- gillian gillies, gillian gillies interiors

- RASHEEDA GRAY, gray space interior design

Kim's approach to coaching is unlike any I've ever experienced, and allowed me to truly embody my brand to grow my business. 

Ready to Level Up?


Members are placed in curated groups to maximize success and progress during the live coaching sessions.

Members only support circle

You’ll belong to a private Facebook group to share ideas and ask questions to Kim or other team members.

Monthly alignment sessions

Course sessions designed to support a variety of learning styles that you can watch at your desk or listen to, on-the-go. We also include a BlueSky blueprint that you can plug into your calendar for accountability.

The Playbook

Clarity exercises combined with course learnings and other "fun stuff" in a beautifully designed guidebook to help you play. This is your transformation and we want it to be fun! (1 Book Total)

"My team is clicking on all levels and it's the best it's ever been."

next review

“One of the best decisions I have ever made was to hire a coach. Kim Kuhteubl at MeByDesign has been my thinking partner for the last few years as I navigate running and operating my own design firm. She’s fantastic.” 

next review

“I’m a big believer in investing in yourself and your business, and last year I was fortunate enough to be a part of Kim’s Mastermind group for designers.” 

next review

A Year From Now They
Will Have Wished They Started Today....

so let's get  them started!

Remember, even though the service you provide is all about them, it is rooted in a platform that is all about you. When it comes to determining your ideal clients, it’s most important to understand that what you value as a human being and the reason why you’re in business in the first place is the reason why your ideal clients resonate with you.

You're stronger than you think you are. But if you're anything like me, you need help to take your super power to the next level. You just want someone to tell you what works.

you're in the right place.

Study at your own pace

Plan based on your learning style


Follow a proven roadmap


Ready to make your vision a reality? We can’t wait to help you find your next level. 

sessions include:

• Define what you really, really want.
• Build a strategic get-to-do list.
• What is getting in the way?

01: Vision

• Are you marketing to the right clients?
• Real problems and innovative solutions for problem clients.
• What experiences will help you delight clients that are your fit?

02: Client Fit

• How to determine your value.
• Mastering the sales conversation.
• Setting boundaries and dealing with

04: Charge What You're Worth

• Set income goals that excite you and choose the right model to achieve them.
• Prosperity Planning/Limiting Beliefs

03: Wealth

• How to train your calendar to support the way
you do business best.
• How to set boundaries.
• How to prioritize your vision.

05: Productivity

• Is your website working for you?
• Tell your story on and off
• Copy that converts

06: Your Online Home

• Book prescriptions of industry-relevant reading or audio book recommendations to support business growth
• Free digital download of Branding + Interior Design
• Done-for-you resource library
• Guest presentations

Along the way you’ll also receive: 

• Are your team members on-brand?
• What team building assessments can you use to hire A-players? 

07: Design Your A-Team

• Pitch your story like a journalist.
• Hire the right photographer.
• Build relationships with editors and influencers

08: Visibility

• Outline and sell your book.
• Create your signature talk.

09: IP

I may be onsite with clients during one of the scheduled days, will I miss anything?

Absolutely not! All sessions will be recorded and links to all materials will be sent via email. Because our program curriculum is already set, I will assign any relevant reading the week prior so you can send a list of your questions to my team in advance and we will address them on the call.

Frequently Asked Questions

I’m concerned about privacy.

Privacy is our utmost concern. When you register for this group, you are making a commitment to honor each other’s boundaries in terms of privacy and to give each group member your full respect. That’s listed in the TERMS & CONDITIONS here. With your purchase, you agree to them and not to disclose, mine, or share any member's private information. What happens in the group stays in the group.

I live outside of the US, can I still participate?

Yes! We live in a global economy and even though you will learn to serve the people in your towns, cities and states, because of the internet, your clients can come from anywhere. Think bigger. I like to work face-to-face with my clients and I use a VERY easy teleconferencing platform called Zoom. As long as you have a computer, a telephone and an internet connection, you’re good to go.

I make furniture (chandeliers, wallpaper, beautiful thing for the home), will this program help me build my brand?

I love beautiful and surprising products and one aspect of my business is helping the people who make them improve their communication to find their audience. It helps that I spent two seasons covering KBIS for HGTV.com (over 100 episodes) and have experienced first-hand what works and doesn’t work marketing products. The modules in this program can easily be applied to a product-based business, especially if you are interested in marketing them to the trade. Not to mention the fact that you’ll be among an audience of interior designers—ahem. What better way to test market the brand you’re building and/or find potential customers, collaborators and brand ambassadors.

I’m a visual artist but this program appeals to me, will it help me?

In my work with interior designers, I've discovered that some were actually fine artists first. They went into interior design because it was the only way they thought they could make money. If you’re toggling both worlds, this program can help you to find clarity about what it is that you truly want to do.

I would like my team members to participate, is there a group rate?                      

This program is intended for company founders, aka Chief Visionary Officer. We have other trainings available for teams. Let’s set up a time to speak about those.

My significant other doesn’t want me to spend the money.

This is tricky I know, especially when you’ve committed to grow financially with another person and, for those of you with kids, to take care of your family. Some results of this program—confidence, joy, and certainty—are intangible and people who are numbers focused may not get the value of the work immediately. However, I would argue that many of the results of the interior design process—transformation, ease, harmony—are also intangibles. In other words, welcome to mastery of your sales conversation (a topic we will cover in-depth during this program!). Know this, the improvements you make in your marketing and mindset are designed to directly impact your bottom line and that will help you take care of your family better. This is also about you trusting your own judgment when it comes to your creativity. If you’re not used to taking care of yourself at the same level you take care of everyone else, it’s time.

I love working in a group but I might need a little bit more personal attention. Do you offer additional services? 

I offer a private ½-day intensive that you can purchase as an add-on to deepen your work in the mastermind and boost your level of results. Laying the foundation in the right way on the “inside” is essential for the way you’ll produce results on the "outside" in your business day-to-day. If you need even more personal attention and don’t feel like you'll get enough working in a group, or if you’re more of a “starter” than a “finisher”, you’ll be better off working with me privately.

I look forward to our in-person call!