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by Laura Dauphine Although adding new products to your roster is an important way to stay current in the marketplace, sometimes it’s much easier to build awareness of an existing product that’s got a decent competitive standing. Here are a few easy ways to add value: Imagery–Refresh your web presence, sales materials or advertising. Add […]
by Joseph W. Walloch Thanks to the American Recovery and Reinvestment Tax Act of 2009, passed on February 17, first-time home buyers get an enticing incentive for a “main home” purchase; a first-time homebuyer credit of up to $8,000. The irony of the provision is you do not have to be a first-time homebuyer […]
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The difference between unknowns, design leaders and legends is a factor of visibility. But being visible is about more than being seen, one of its underused definitions is available.
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