Visibility School

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What To Do When You’re In Between

Boy age 13 Wishlist: gift cards to buy clothing for Foot Locker, Nike, and Old Navy, football, basketball, body wash, electric razor, remote control car That’s the wishlist of one of the boys in a family that my own family is supporting for Christmas this year. His list made me smile because he sounds like […]

Build A Loyalty Program With Email Marketing

I’ve said it before and I’ll say it again: Your newsletter is the foundation of your loyalty program. When people who are a fit for the way you want to serve in the world subscribe to your list, they’re giving you permission to talk to them about the things that they’re interested in. They’re also […]

Do You Have What It Takes?

Do you think I have what it takes? It’s a question that some designers have asked me during that first call when we’re deciding whether we’re a good fit to collaborate. Me: Do YOU think you have what it takes? I’m not trying to be coy. Editors like what they like. Clients like what they […]

Are You Stressed?

Embodiment is one of the things we’re talking about in my new offering, Illuminate. For me, embodiment is a conversation about mind, body and wellbeing and the things that get in the way of achieving that synergy. The number one problem? Stress. Hans Selye, a pioneering Hungarian-Canadian endocrinologist and his research made the way we […]

Be A Creative Rebel

Perhaps it’s the creative rebel in me but I get fired up by marketers and “expert”s who tell me that everyone should be on instagram, tiktok, forget about lead generation, should charge flat fees or hourly only, or whatever piece of business advice is au courant. Are there best practices? You bet. ​ Do a […]

To Succeed or Not To Succeed

“Too many professionals try to protect themselves against failure, but never plan to exploit success!” ​I’m doing my daily lunch-time reading and that sentence by author Alan Weiss jumped off of the page. As a single mom, I’ve lately been wrapped up answering all of the “what if disaster strikes” scenarios demanded by insurance planners, […]

Receptivity.

The creative entrepreneurs I work with who run the biggest businesses tend to be a good blend of what until recently, science has called being left- and right-brained. They can toggle easily between an analytical approach and a more creative and emotional one to solve problems. I operate that way too. When we’re collaborating to […]

Burn The Bridge.

Most of us have learned that it’s not a good idea to burn bridges, because we think of that concept exclusively in terms of relationships. But if you’ve read Napoleon Hill’s classic, Think & Grow Rich, you know that the concept of burning bridges is also a reframe for risk. Burn the bridges that keep you […]

Brave.

Half of the kids in my neighborhood have already gone back to school which feels a little crazy to me since I’m still in Summer mode. Last year at this time, I was closing on a house and I had no idea what was in store for us as I made a move across the […]

Supply Chain

So you know the supply chain issue is THAT bad when you go into IKEA and the shelves are empty. I made that mistake a couple of months ago and a client of mine made that mistake earlier this week. Shelves and parking lots that are usually packed are ghost towns and people wander aimlessly […]

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hello there.

I’m Kim, Founder and Chief Idea Woman

I'm an Author, Award-winning Producer and Visibility Ideator with an Uncommon Take on Doing Business.

I founded MeByDesign, an idea boutique for the home industry in 2011 and have worked with creative entrepreneurs in the United States, Europe and Canada.

My incredible clients have been featured in publications like Architectural Digest, New York Times, Elle Decor, House & Garden (UK), and on network and cable television. Several have also negotiated television development and product licensing deals.

You may have read my first book, Branding + Interior Design which has taught thousands of designers how to bridge the gap between designer and design leader.

What would life be like if you were wholly visible?

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The difference between unknowns, design leaders and legends is a factor of visibility. But being visible is about more than being seen, one of its underused definitions is available

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The difference between unknowns, design leaders and legends is a factor of visibility. Branding + Interior Design is the quintessential handbook for next-gen design leaders.

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